BCorp has become corporate trash
The director of UK’s B Lab, the governing body that certifies BCorp orgs, is responding to bad press with a publicity campaign tied to this essay: https://www.raconteur.net/responsible-business/b-lab-uk-boss-b-corp-tough-questions/
The supposed next step is introspection – no more awarding BCorp status to the likes of Nestle?
But that’s not the issue. The issue is that almost all small businesses are priced out of the club. It costs $1,000 to $50,000/year.
So what is its point then?
BCorp has become just another “.org” business to whitewash big money; that’s ironic for a movement that was supposed to lead the movement away from the profit-motive. The actual experience of participating in it today is distinctly different from 15 years ago. Now it’s impossible to do so unless you have a big company. Both for the financial cost and the manhours needed to assemble an application.
It’s a “we’re established” badge.
Here’s the thing – if you really want to reform BCorp, make it costs $150 to join it again.